Professional Website Design and Lead Generation Services - Based in Richmond, Virginia
There is an old adage in writing that goes: When the tension is lost, the audience’s attention is lost. Authors are advised to withhold information in their works so the audience will keep reading until the very end. Anytime you’ve kept reading another chapter, it is because the author maintained tension in the …
[Read more...] about How to Create a Winning Title for Your Free Email Offer
Opt-in email marketing refers to the process of inspiring someone to join (or opt-in) to your email mailing list. A simple opt-in email form to "receive your newsletter" is likely not going to inspire people to share their email addresses with you. You need an opt-in email marketing offer (also called a lead …
A lead magnet goes by many names (see what is an ethical bribe?), but what is most important to know, is that a lead magnet is essential for your business growth. Your lead magnet inspires people to join your email mailing list when they visit your website or landing page. Without an email mailing list, you can't …
[Read more...] about 5 Essential Characteristics of a Lead Magnet
