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3 Occasions Email List Building is a Poor Use of Your Time

Brent Peterson, PMP, MS, MBA / September 30, 2017

3 Occasions Email List Building is a Poor Use of Your Time

Many online entrepreneurs have an obsession with email list building. Thousands of websites (this one included) strive to inspire you to submit your email address to a mailing list - often with an email opt-in incentive - also called a lead magnet (see what is a lead magnet). Depending on your surfing habits, …

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Discovered: Great Online Lead Generation Guide

Brent Peterson, PMP, MS, MBA / July 3, 2017

Discovered: Great Online Lead Generation Guide

Online lead generation refers to the automatic processes in place on your website, landing page, or advertisement to attract relevant leads to your business. For many entrepreneurs, online lead generation represents an email list opt-in and this online lead generation guide from Typeform is a treasure. Online …

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15 Grammatical Errors to Avoid in Email Sign Up Incentives

Brent Peterson, PMP, MS, MBA / June 26, 2017

15 Grammatical Errors to Avoid in Email Sign Up Incentives

Your email sign up incentives (or lead magnets) are the first professional impressions you have with your email subscribers. Therefore, online lead generation should be treated with the same level of preparation as a job interview. As outlined in the Graceful Resources product Interview Angel, job applicants who …

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Graceful Resources are organized by Brent Peterson, PMP, MS, MBA to provide you professional guidance for web design and online lead generation strategies. One project step at a time.

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