Online lead generation refers to the automatic processes in place on your website, landing page, or advertisement to attract relevant leads to your business.
For many entrepreneurs, online lead generation represents an email list opt-in and this online lead generation guide from Typeform is a treasure.
Online Lead Generation Guide Title:
Lead Generation: Nearly Everything You Need to Know
Online Lead Generation Guide Outline:
- Build Your Funnel
- Hack H.E.R. Brain Maps *
- Swap Value for Email
- Optimize Landing Page
- Approach Your Audience
- Track Led Gen Metrics
- Parting Words
* H.E.R. refers to three influencers or systems in your brain:
- Habit System (The Searchlight for Stimuli)
- Executive System (The Project Manager)
- Reward System (Where Feelings are Born)
The article was written by Eric Johnson, a cognitive psychologist and a member of Typeform’s Marketing and Growth team.
But don’t let the brain lingo deter you from this 16-minute online lead generation guide.
It is a fun and engaging read.
Section 3 (Swap Value for Email) of the online lead generation guide is all about the importance of lead magnets to grow a relevant email list.
Typeform Online Lead Generation Guide
Typeform is an online software company, based in Barcelona, that allows customers to create engaging and conversational online forms, surveys, quizzes, and landing pages called typeforms.
While the Typeform Online Lead Generation Guide is technically a long blog post, it reinforces the company’s creativity.
Typeforms make data collection kind of a cool experience for users – which says a lot when you consider the bland experience most of us run into with Survey Monkey or Google Forms.
If you can make data collection seamless and fun for your leads and customers, you will set yourself apart from the competition in the digital economy.
8 Typeform Examples and a Typeform Discount
Typeform is used on this site and will be taught as an online lead generation tool in the Lead Magnet Project if there is interest from participants.
If you would like to discover several examples of Typeform (plus a Typeform discount link), please reference 8 Typeform Examples and a Typeform Discount.
For your immediate reference, the Lead Magnet Survey was created in Typeform and it is the most successful online lead generation tool on this site.
Discovered: Great Online Lead Generation Guide
Whether you decide to add Typeform to your online lead generation toolkit or not, the company’s Online Lead Generation Guide is worth bookmarking.
Other Resources for Your Online Lead Generation
- Lead Magnet Project (an interactive online project for professionals building relevant email lists)
- Lead Magnet Guide (5 essential characteristics of a lead magnet)
- Lead Magnet Examples (Graceful Resources email subscribers can add their own web address for free)
- Recommended Website and Email Software Resources (you’ll also discover why these resources are recommended – includes Typeform)
Cheering for your online success – one project step at a time!