Teamwork Project

5 Reasons You’re in Control of the Lead Magnet Project

June 29, 2017 by Brent Peterson

The Lead Magnet Project is an online interactive project to guide you step-by-step through the successful project execution of your own online lead generation strategy – leading to the attraction of relevant email subscribers to your business email list.

If you think you are the only person who struggles to build an email list, you are not alone. As a Lead Magnet Project participant, you will discover how to:

Determine Your Best Email List Building Strategy
Create a Winning Professional Lead Magnet
Write Effective Copy for Your Opt-in Form, Web Page, or Advertisement
Integrate, Test, and Deliver the Lead Magnet with Your Email Marketing Service
Strategically Connect Your Lead Magnet to Your (Current or Planned) Product / Service Through Your Own Professionally-Crafted Email Marketing
Grow Your Email List and Business with a Relevant Target Audience

Free Lead Magnet Guide

The Lead Magnet Project is now available for your participation (click here for more information) and you are in control for five reasons noted below.

Five Reasons You’re in Control of the Lead Magnet Project

Reason #1 You are in control: You are welcome to say no.

The Lead Magnet Project isn’t for everyone. You may already have the strategic and technical processes in place to build a relevant email list for your current or planned business.

Advanced lead generation processes using tools like ConvertKit, Leadpages, OptinMonster, and Typeform will be taught to participants, but again you have permission to say No.

Reason #2 You are in control: You can request a refund within seven days.

The Lead Magnet Project is new and you will be one of the first project participants. A big advantage for you is that you will receive more personalized attention and feedback than at any point of the project.

A risk for you as an early adopter (or, for that matter, as a participant at any stage) is that you may discover the Lead Magnet Project is not for you. If so, no worries. You have one week to simply request a refund.

Once you start the Lead Magnet Project, you will have an immediate opportunity to complete a strategic lead generation questionnaire. You will receive a copy of your responses for your own strategic planning – even if you request a refund.

Reason #3 You are in control: You can invest in the Lead Magnet Project for just one month or stay connected. It’s up to you.

There is no annual contract to sign or big online course fee to pay upfront with the Lead Magnet Project. Your access is available monthly so you control your duration and budget.

You may receive all the strategic and technical guidance you need after one month – in which case your total business investment may be under $100. If you are receiving additional professional value (and you will), you can stay connected to the project for as many months as you would like.

Reason #4 You are in control: You can engage with the project team and other participants, or stay quiet behind the scenes.

The Lead Magnet Project is organized through Teamworks Project software so that all written or video instructions for each strategic and technical project task are outlined in a logical sequence. You can post your questions or feedback directly within any task and reference other organized discussion threads available to all project participants.

As you do so, you will build professional relationships with other entrepreneurs sharing the same lead generation journey with you. But you are in control so your level of engagement is entirely voluntary.

Reason #5 You are in control: You can lock in a discounted rate for as long as you are in the project.

The project consultative fee for custom client lead generation projects starts at $500/month (and there’s a wait list). You are obviously not going to be charged that amount. The cost for the Lead Magnet Project is instead 75% less per month or $125/month.

Professionals on the free Graceful Resources weekly email list (click here to sign up – and to receive the free Lead Magnet Guide) will also have a brief opportunity to lock in an additional monthly project discount of 25% leading to a very reasonable cost to participate of $93.75/month.

You’re in Control of the Lead Magnet Project

The Lead Magnet Project is an affordable and interactive professional-managed online project – that will guide you step-by-step through the strategic and technical steps you need to execute for your new lead generation strategy.

As a project participant, you will attract relevant email subscribers to your business email list. You will also gain freedom back in your life.

The Lead Magnet Project is available now and you are in control.

Click Here to Register

How You’ll Start the Lead Magnet Project

June 21, 2017 by Brent Peterson

The new Lead Magnet Project is about you.

It is about your professional dreams to serve people around the world through the web.

The Lead Magnet Project ends with the successful execution of your lead generation strategy. How the project starts for you will be a unique and transformative experience (more on that in a moment).

As a Lead Magnet Project participant, you will:

Determine you best email list building strategy
Create a winning professional lead magnet
Write effective copy for your opt-in form, web page, or advertisement
Integrate and test your lead magnet with your email marketing service
Strategically connect your lead magnet to your (current or planned) product or service through your own professionally-crafted email marketing
Grow your email list and business with a relevant target audience

Free Lead Magnet Guide

Note about the Lead Magnet Project

The Lead Magnet Project is not another expensive and isolated online course full of modules and lessons – that may teach you what to do, but not how to do it.

Instead, the Lead Magnet Project is an inexpensive and interactive professional-managed online project – that will guide you through what to do and how to do it.

Specifically, you will be guided step-by-step through the strategic and technical steps for your new lead generation strategy.

And you control the project duration – leave after one month or stay connected. It’s up to you!

Project registration opened on Thursday 6/29 – click here to stay connected. You will also receive a 25% off discount opportunity that stays active for as long as you decide to stay connected to the Lead Magnet Project.

How You’ll Start the Lead Magnet Project

Once you join the Lead Magnet Project, you will immediately have an opportunity to complete a personalized and strategic Typeform questionnaire.

(If you have never used Typeform, you are in for a real treat – click here for some Typeform examples.)

The questionnaire will help you get clear on your business goals and offerings.

Once you complete the questionnaire, you will automatically receive a copy of your responses for your own strategic planning.

While you are focused on your strategy, your Teamwork Projects account will be set up to welcome you into the Lead Magnet Project with a round of applause!

The Lead Magnet Project Starts Thursday, June 29th

Email subscribers will receive a project announcement and a special 25% off discount opportunity.

You don’t want to miss out!

Start with Your FREE Lead Magnet Guide

How to Take Advantage of Opportunities (or Positive Project Risks)

April 5, 2017 by Brent Peterson

Risk isn’t always a bad thing.

Granted, the risks in the earlier post 4 Ways to Manage Risk on Web Projects did cast risks in their typical negative shadow.

Negative risks should be handled carefully on any project related to your online entrepreneurial ventures – whether you are starting out full-time or as a part-time side gig.

But not all risk is negative.

Risk can actually be positive (and another name for a positive risk is simply an opportunity).

According to the Project Management Body of Knowledge (PMBOK) – the international standard for projects from the Project Management Institute – there are four suggested responses to project opportunities.

Managing Risk is Critical

Any new resource or process you offer online in service to others is created in a project. And your success depends significantly on your ability to then manage risks on your projects.

Project management helps you.

So if you are in search of how to take advantage of opportunities that surface on your online entrepreneurial projects, read on…

… and if you are interested in other weekly professional tips about the critical project side of online entrepreneurship, simply click here to join the free mailing list.

How to Take Advantage of Opportunities

There are four commonly accepted ways to take advantage of opportunities (or positive risks) on projects. Like the ways to manage negative risks, once you are familiar with the ways to manage positive risks, you will also be better positioned to plan ahead for the inevitable positive risks of doing business online.

1. Exploit the Opportunity

When you exploit an opportunity, you take deliberate action in your project plan to eliminate the uncertainty of the upside risk. In other words, you make sure the opportunity is seized.

In technology-related projects, a common way to take advantage of opportunities like this is to assign an experienced project manager or to use proven software solutions.

2. Enhance the Opportunity

When you enhance an opportunity, you take steps to increase the probability or the impact of a positive risk occurring. For example, if you discover there is a strategic advantage to finish a project activity earlier than you planned, you can add more resources to the activity to enhance the opportunity for your business.

3. Share the Opportunity

When you share an opportunity related to a project (like a product launch), you share part of the reward of the opportunity with a third party. In the online entrepreneurial world, these types of opportunities are often called joint ventures.

In a joint venture, you may pay another party 50% of your product sale if the other party is responsible for the customer of that particular sale.

4. Accept the Opportunity

Lastly, when you accept a positive risk, you do not exploit, enhance, or share the opportunity. You simply hope for the best and if the opportunity surfaces, you happily take advantage of the size of the opportunity.

For example, you realize there is a chance your online membership product will appeal to a different demographic that you are targeting. Rather than marketing directly to them through Facebook ads, you accept the opportunity as is.

Project Management Works for You

The secret to successful online entrepreneurship is simply this…

Plan your work and then work your plan.

The four ways to manage negative risks are critical elements of any project. But the four ways on how to take advantage of opportunities are also critical for your success.

Plan ahead but don’t accept all risks – both positive and negative.

Your success depends on it.

If you are seeking further professional project guidance for online entrepreneurship in a supportive and interactive environment, you may be interested in the upcoming Graceful Resources project on How to Build a Relevant Email List.

Note: The kickoff date for this Graceful Project has shifted to June so that all project components are in place for your benefit. Please accept my apology for the delay.

Stay Connected to Project Announcements

Even if you already have a mailing list, the scope of the project is worth a close look. It is designed for professionals like you who have other full-time responsibilities.

Positive and negative risk strategies will be clearly outlined for participants.

Cheering for your online success – one project step at a time!
Brent

How to Promote Your Website for Free

March 10, 2017 by Brent Peterson

You’ve got a great message or product to share with the world!

And you should profit from your passion so you can serve more people. You may have a website or landing page already published – awesome if you do, but no worries if you don’t yet.

One you have at least one landing page in place, you are ready to build an email list so you can stay connected to your audience.

(If you need help getting started, there’s an inexpensive Graceful Resources project launching in April titled How to Build an Email List – Even Without a Website)

Why Your Email List Matters

With an email list, you can build relationships with your audience.

With an email list, you can notify your audience of new blog posts.

With an email list, you can announce your offerings to people who already know you.

With an email list, you can segment your audience based on their interest (ConvertKit is recommended for this aspect – here’s why).

With an email list, you can be profitable and expand your great message or product to a global audience.

How to Promote Your Website for Free

There are multiple common strategies to promote your website (and email list) for free such as:

Publish and optimize blog posts to generate organic SEO traffic
Share your web content on social media
Add a link to your website or landing page in your email signature
Talk about your web page in person at events
Include your website in your professional profile on LinkedIn

Here is one more professional uncommon option that is available to you today:

Promote your website for free on this website (specifically, on the Graceful Resources Lead Magnet Examples page)

There’s just one catch…

Ok, there are two (but they’re both helpful to you):

You need a lead magnet (if you need help creating a lead magnet, the upcoming Graceful Resources project will cover that step too).
You need to be a Graceful Resources email subscriber (it’s completely free).

When you become an email subscriber, you will now experience three benefits:

FREE weekly project lessons learned to apply to your current or future landing pages, website, and email marketing.
Announcements about deadlines for affordable professional projects to help you build a strong email list and online business.
FREE professional publicity for your website on the Graceful Resources Lead Magnet Examples Page.

Your Passion Matters

You have a special gift to share with the world, and you should profit from your passion so you can serve more people.

If you have ever wondered how to promote your website for free, you now have another professional option through Graceful Resources:

Graceful Resources Lead Magnet Examples Page

Cheering for you!
Brent

Subscribe Today

How to Build an Email List Even Without a Website

February 22, 2017 by Brent Peterson

You have a great message to share with the world and you can be successful reaching a global audience. But there are three goals you need to realize to accelerate your dream.

These three goals are to:

Receive Strategic Direction
Move Forward Every Week
Save Time and Money

In the online business world, your success depends on the fulfillment of these goals through professionally managed projects for web content and email marketing. This website called Graceful Resources and an online interactive project (details below) were designed with you in mind.

The secret to your entrepreneurial success is simply this…

Plan your work and then work your plan.

In alignment with the three goals of Graceful Resources to guide you strategically, keep you moving forward every week, and save you time and money, a new interactive project is being launched to help you build an email list (even without a website).

Project details are included below for your reference and consideration.

How to Build an Email List Even Without a Website

The project is a meaningful experience for you as an entrepreneur to start building an email list of people who are genuinely interested in what you have to say or offer.

If you’d like to receive a 25% discount opportunity and get started with a FREE Lead Magnet Guide, simply click here.

Title: The Lead Magnet Project
Structure: Interactive Guided Do-It-Yourself Project

Target Audience: Professionals who are…

Looking to Build a New Email List to Start Promoting their Passion and Helping Others Through Planned Products, Services, or Events
Not Ready to Launch a New Website Just Yet (or Have No Intention to Manage a Website)
Frustrated with the Opt-In Results on their Existing Website
Intimated by the Technical Side of Online Entrepreneurship
Ready to Roll Up Their Sleeves, Learn New Skills, and Produce Tangible Project Results
Eager to Connect with Other Professionals in a Supportive Online Project Environment

Start with Your FREE Lead Magnet Guide

By the end of the project, you will learn how to:

Create an attractive opt-in incentive or lead magnet
Set up a professional opt-in landing page and form with Leadpages to promote the lead magnet (participants can also use their own landing page software)
Select a memorable custom domain name to automatically redirect to an opt-in web page
Establish and test SEO settings for the new web page
Develop a double opt-in sequence to minimize spam and cross-promote current or planned offerings (optional)
Draft an automated welcome message to set expectations with new subscribers
Integrate and test an opt-in form with ConvertKit (participants can also use their own email marketing service)
Tag email subscribers into an automated welcome sequence
Deliver the welcome message and lead magnet to subscribers automatically
Segment subscribers based on interest tags in welcome message (optional)
Develop a marketing strategy (including the use of Facebook and LinkedIn) for the lead magnet and email list
Establish an email communication rhythm with the email list for long-term engagement

Other Project Notes:

Participants will be issued a Teamwork user account to securely log-in to the project from any browser. For those who don’t know, Teamwork is a project management-based software application based in Ireland. The Graceful Resources team uses it to manage custom projects out of Virginia for clients as far away as Hawaii, and absolutely love it for online collaboration and for getting things done in a logical sequence. Teamwork starts at $49/month and is a game changer for any part-time or full-time entrepreneur. Project participants will get to use Teamwork under the Graceful Resources software license at no additional cost.
Participants can also download the free Teamwork Projects app to get notifications and add task comments from their phones.
Written or video instructions will be provided for each project task.
Ongoing online support and feedback on each task will be provided by the Graceful Resources project team. Participants are also encouraged to support one another with online feedback throughout the project.
Each conversation will be grouped and stored by project task so finding and contributing to a relevant conversation is simple.
Project risks will be posted to further guide participants with their own strategic decision making.
Project documentation will be handled via Teamwork and your Graceful Resources login account.
The retainer fee for Graceful Resources custom client projects start at $500/month. But you are obviously not going to be able to charge that amount for this project.

Join the Project Interest List

In support of your three professional goals to:

Receive Strategic Direction
Move Forward Every Week
Save Time and Money

… click here to stay connected to projects announcements and to take advantage of a 25% discount opportunity details. How long you stay connected to the project is entirely up to you.

It’s going to be a very supportive project environment with this promise…

You are going to learn valuable marketing and tech skills (even if you never thought you could understand web technology) and you are going to produce meaningful results.

Once more, the secret to entrepreneurial success is simply this…

Plan your work and then work your plan.

For more information on the Lead Magnet Project – including Frequently Asked Questions – please visit LeadMagnetProject.com.

Cheering for your online success – one project step at a time!
Brent