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5 Reasons You’re in Control of the Lead Magnet Project

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The Lead Magnet Project is an online interactive project to guide you step-by-step through the successful project execution of your own online lead generation strategy – leading to the attraction of relevant email subscribers to your business email list.

If you think you are the only person who struggles to build an email list, you are not alone.  As a Lead Magnet Project participant, you will discover how to:

  • Determine Your Best Email List Building Strategy
  • Create a Winning Professional Lead Magnet
  • Write Effective Copy for Your Opt-in Form, Web Page, or Advertisement
  • Integrate, Test, and Deliver the Lead Magnet with Your Email Marketing Service
  • Strategically Connect Your Lead Magnet to Your (Current or Planned) Product / Service Through Your Own Professionally-Crafted Email Marketing
  • Grow Your Email List and Business with a Relevant Target Audience

Free Lead Magnet Guide

The Lead Magnet Project is now available for your participation (click here for more information) and you are in control for five reasons noted below.

LeadMagnetProjectQuestionnaire

Five Reasons You’re in Control of the Lead Magnet Project

Reason #1 You are in control: You are welcome to say no.

The Lead Magnet Project isn’t for everyone. You may already have the strategic and technical processes in place to build a relevant email list for your current or planned business.

Advanced lead generation processes using tools like ConvertKit, Leadpages, OptinMonster, and Typeform will be taught to participants, but again you have permission to say No.

Reason #2 You are in control: You can request a refund within seven days.

The Lead Magnet Project is new and you will be one of the first project participants. A big advantage for you is that you will receive more personalized attention and feedback than at any point of the project.

A risk for you as an early adopter (or, for that matter, as a participant at any stage) is that you may discover the Lead Magnet Project is not for you.  If so, no worries. You have one week to simply request a refund.

Once you start the Lead Magnet Project, you will have an immediate opportunity to complete a strategic lead generation questionnaire.  You will receive a copy of your responses for your own strategic planning – even if you request a refund.

Reason #3 You are in control: You can invest in the Lead Magnet Project for just one month or stay connected. It’s up to you.

There is no annual contract to sign or big online course fee to pay upfront with the Lead Magnet Project. Your access is available monthly so you control your duration and budget.

You may receive all the strategic and technical guidance you need after one month – in which case your total business investment may be under $100. If you are receiving additional professional value (and you will), you can stay connected to the project for as many months as you would like.

Reason #4 You are in control: You can engage with the project team and other participants, or stay quiet behind the scenes.

The Lead Magnet Project is organized through Teamworks Project software so that all written or video instructions for each strategic and technical project task are outlined in a logical sequence. You can post your questions or feedback directly within any task and reference other organized discussion threads available to all project participants.

As you do so, you will build professional relationships with other entrepreneurs sharing the same lead generation journey with you. But you are in control so your level of engagement is entirely voluntary.

Reason #5 You are in control: You can lock in a discounted rate for as long as you are in the project.

The project consultative fee for custom client lead generation projects starts at $500/month (and there’s a wait list). You are obviously not going to be charged that amount. The cost for the Lead Magnet Project is instead 75% less per month or $125/month.

Professionals on the free Graceful Resources weekly email list (click here to sign up – and to receive the free Lead Magnet Guide) will also have a brief opportunity to lock in an additional monthly project discount of 25% leading to a very reasonable cost to participate of $93.75/month.

You’re in Control of the Lead Magnet Project

The Lead Magnet Project is an affordable and interactive professional-managed online project – that will guide you step-by-step through the strategic and technical steps you need to execute for your new lead generation strategy.

As a project participant, you will attract relevant email subscribers to your business email list. You will also gain freedom back in your life.

The Lead Magnet Project is available now and you are in control.

Click Here to Register

5 Essential Characteristics of a Lead Magnet

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A lead magnet goes by many names (see what is an ethical bribe?), but what is most important to know, is that a lead magnet is essential for your business growth.

Your lead magnet inspires people to join your email mailing list when they visit your website or landing page.

Without an email mailing list, you can’t grow your business online.

Why Your Email List Matters

Without an email list, you can’t build relationships with your audience.

Without an email list, you can’t notify your audience of new posts.

Without an email list, you can’t share information with them about your new online course, ebook, project, etc.

Without an email list, you can’t segment your audience based on their interest (ConvertKit is recommended for this aspect – here’s why).

Without an email list, you can’t grow your business online and be profitable.

Without an email list, you can’t give yourself time and money back for what really matters in life.

Characteristics of a Lead Magnet

5 Essential Characteristics of a Lead Magnet

You now know that an email list is critical for your online success.

But without a good lead magnet, you can’t start or build a relevant email list.

Not all lead magnets are created equal.

A professional lead magnet has five essential characteristics.

Rather than outline the case for each of these five lead magnet characteristics in a really long and less memorable post, the essential characteristics are now packaged for your quick reference in a (you guessed it) lead magnet!

Specifically, the lead magnet is a 9-page guide titled The Five Essential Characteristics of a Lead Magnet. Click here for your complimentary copy.

You’ll also receive professional advice once a week to apply to your own lead magnet and to your corresponding web pages and email marketing.  There is no spam and you can unsubscribe from the list at any time.

If you choose to stay on the email list, you can also showcase your own lead magnet web address free of charge on the Lead Magnet Examples page here on the Graceful Resources website.

If you need professional assistance with a new lead magnet and the technical integration of web pages, opt-in forms, and email marketing, you will also receive a 25% discount to the strategic Lead Magnet Project.

Receive Your Free Guide

Cheering for your online success – one project step at a time!
Brent

ConvertKit Free Trial and Free Product Creation Masterclass

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ConvertKit is a professional email marketing service with some notable benefits in a crowded marketplace (here’s why I switched from AWeber, Constant Contact, GetResponse, and MailChimp to ConvertKit).

If you are just starting out as an online entrepreneur or you are changing direction with your web toolkit and business products, ConvertKit is a great foundation for email marketing.

ConvertKit is actually easier to use than AWeber, Constant Contact, GetResponse or MailChimp.

It’s also more powerful for your business because it allows you to create unique tags for your email list.

ConvertKit Free Trial

At any time, you can test out a ConvertKit 30-day free trial via this promotional link:

ConvertKit Free Trial

The ConvertKit free trial is good for one month free of charge for up to 1000 subscribers.

After thirty days, the cost is $29/month (until you exceed 1000 subscribers).

If you already have over 1000 subscribers (or you know ConvertKit is right for you), you can lock in two months of ConvertKit for free today by selecting the Pricing tab on the ConvertKit website and then click on the Annual Billing button:

Then click TRY IT FOR FREE in the ConvertKit column that fits your subscriber list size.

ConvertKit Free Trial and Free Product Creation Masterclass

If you are seeking guidance on how to create a new product, ConvertKit again offered a free product creation masterclass starting on January 15, 2018.

Details from ConvertKit on the free product masterclass are provided below.

As an extra bonus, if you are new to ConvertKit, you also qualify for the ConvertKit Free Trial for one month.

What is the Product Creation Masterclass?

  • A four-week long project walking you through every step it takes to create a successful product from scratch.
  • Twenty daily lessons sent straight to your inbox, Monday through Friday running April 24th through May 19th.
  • Weekly live trainings led by the ConvertKit team walking through the lessons and answering questions.
  • Four expert interviews from Melyssa Griffin, Jeff Goins, Chris Guillebeau, and Maya Elious where they share their experience in building online products.
  • Free trials to Samcart, Thinkific, Meet Edgar, and Teachable for all registrants, including a 30 day free trial of ConvertKit for new customers.

WebsiteAssessment

I hope these free resources are of value to you.

If so, here is what you need to do:

  1. Sign up for the free ConvertKit trial.
  2. Schedule time on your calendar starting January 15, 2018.
  3. Grab a good cup of coffee (or two) each day.
  4. Take great notes and make your first (or next) product happen!

Full Transparency

Graceful Resources has an affiliate relationship with ConvertKit so if you decide to invest in ConvertKit via any promotional link on this site, I am eligible for a nominal commission from the good folks in Idaho at ConvertKit if you decide to pay for the service. There is no extra cost to you.

If you start using ConvertKit, you are encouraged to set up an affiliate relationship with them as well.  You’ll want to spread the word too.  The software is that good, and I would use and recommend ConvertKit even if there was no affiliate program.

How to Build an Email List Even Without a Website

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You have a great message to share with the world and you can be successful reaching a global audience. But there are three goals you need to realize to accelerate your dream.

These three goals are to:

  1. Receive Strategic Direction
  2. Move Forward Every Week
  3. Save Time and Money

In the online business world, your success depends on the fulfillment of these goals through professionally managed projects for web content and email marketing. This website called Graceful Resources and an online interactive project (details below) were designed with you in mind.

The secret to your entrepreneurial success is simply this…

Plan your work and then work your plan.

In alignment with the three goals of Graceful Resources to guide you strategically, keep you moving forward every week, and save you time and money, a new interactive project is being launched to help you build an email list (even without a website).

Project details are included below for your reference and consideration.

HowToBuildanEmailList

How to Build an Email List Even Without a Website

The project is a meaningful experience for you as an entrepreneur to start building an email list of people who are genuinely interested in what you have to say or offer.

If you’d like to receive a 25% discount opportunity and get started with a FREE Lead Magnet Guide, simply click here.

Title: The Lead Magnet Project
Structure: Interactive Guided Do-It-Yourself Project

Target Audience: Professionals who are…

  1. Looking to Build a New Email List to Start Promoting their Passion and Helping Others Through Planned Products, Services, or Events
  2. Not Ready to Launch a New Website Just Yet (or Have No Intention to Manage a Website)
  3. Frustrated with the Opt-In Results on their Existing Website
  4. Intimated by the Technical Side of Online Entrepreneurship
  5. Ready to Roll Up Their Sleeves, Learn New Skills, and Produce Tangible Project Results
  6. Eager to Connect with Other Professionals in a Supportive Online Project Environment

Start with Your FREE Lead Magnet Guide

By the end of the project, you will learn how to:

  1. Create an attractive opt-in incentive or lead magnet
  2. Set up a professional opt-in landing page and form with Leadpages to promote the lead magnet (participants can also use their own landing page software)
  3. Select a memorable custom domain name to automatically redirect to an opt-in web page
  4. Establish and test SEO settings for the new web page
  5. Develop a double opt-in sequence to minimize spam and cross-promote current or planned offerings (optional)
  6. Draft an automated welcome message to set expectations with new subscribers
  7. Integrate and test an opt-in form with ConvertKit (participants can also use their own email marketing service)
  8. Tag email subscribers into an automated welcome sequence
  9. Deliver the welcome message and lead magnet to subscribers automatically
  10. Segment subscribers based on interest tags in welcome message (optional)
  11. Develop a marketing strategy (including the use of Facebook and LinkedIn) for the lead magnet and email list
  12. Establish an email communication rhythm with the email list for long-term engagement

Other Project Notes:

  1. Participants will be issued a Teamwork user account to securely log-in to the project from any browser. For those who don’t know, Teamwork is a project management-based software application based in Ireland. The Graceful Resources team uses it to manage custom projects out of Virginia for clients as far away as Hawaii, and absolutely love it for online collaboration and for getting things done in a logical sequence. Teamwork starts at $49/month and is a game changer for any part-time or full-time entrepreneur. Project participants will get to use Teamwork under the Graceful Resources software license at no additional cost.
  2. Participants can also download the free Teamwork Projects app to get notifications and add task comments from their phones.
  3. Written or video instructions will be provided for each project task.
  4. Ongoing online support and feedback on each task will be provided by the Graceful Resources project team. Participants are also encouraged to support one another with online feedback throughout the project.
  5. Each conversation will be grouped and stored by project task so finding and contributing to a relevant conversation is simple.
  6. Project risks will be posted to further guide participants with their own strategic decision making.
  7. Project documentation will be handled via Teamwork and your Graceful Resources login account.
  8. The retainer fee for Graceful Resources custom client projects start at $500/month. But you are obviously not going to be able to charge that amount for this project.

Join the Project Interest List

In support of your three professional goals to:

  1. Receive Strategic Direction
  2. Move Forward Every Week
  3. Save Time and Money

… click here to stay connected to projects announcements and to take advantage of a 25% discount opportunity details.  How long you stay connected to the project is entirely up to you.

It’s going to be a very supportive project environment with this promise…

You are going to learn valuable marketing and tech skills (even if you never thought you could understand web technology) and you are going to produce meaningful results.

Once more, the secret to entrepreneurial success is simply this…

Plan your work and then work your plan.

For more information on the Lead Magnet Project – including Frequently Asked Questions – please visit LeadMagnetProject.com.

Cheering for your online success – one project step at a time!
Brent